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HUB INFO: Adidas Runway Revolution: Fashion Influencers Take the Lead

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How can fashion influencers shape the future of athletic footwear with Adidas?

Contributions must be innovative and directly involve the role of influencers in design and marketing. No generic designs; each submission must bring something new to the table.
Reflect on your own experiences and those of your audience to identify what is lacking in current athletic footwear. Think about design, functionality, and the influence of fashion trends. Document your process and share insights that could lead to a groundbreaking shoe design.

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Adidas Runway Revolution: Fashion Influencers Take the Lead

by Oliver Meyer

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