Understanding the performance of your Hubs is crucial to maximizing engagement and refining your strategies. Trendhub offers detailed analytics that break down the interaction within each Hub. This section will guide you through accessing and interpreting these analytics to leverage your Hub’s success.
Accessing Hub Analytics #
- Navigate to the main dashboard of your Trendhub account.
- Locate the Hub for which you wish to view analytics.
- Click on the ‘Analytics’ icon associated with the Hub.
Key Metrics #
Vote Distribution #
- Total Votes: Shows the number of votes received by all items in the Hub.
- Votes Per Item: Details how many votes each item received, allowing you to identify the most popular items.
User Engagement #
- Unique Voters: The number of individual users who participated in the voting process.
- Repeat Engagement: Tracks any return interactions, showing the stickiness of your content.
Token Flow #
- Tokens Deposited: The total number of tokens transferred to the Hub’s account during the voting period.
- Tokens Rewarded: How the tokens are redistributed to the winners after the Hub concludes.
Winning Items #
- Top Performing Items: Identifies items that have received more than 50% of the total votes.
- Win Distribution: Displays the percentage of total tokens each winning item’s voters receive.
Analyzing Performance #
- Engagement Over Time: View how engagement changes throughout the duration of the Hub to identify patterns.
- Item Appeal: Assess which items are attracting the most votes and engagement to understand user preferences.
- Community Response: Gauge the community’s reaction to different items by reading through the comments and analyzing the sentiment.
Utilizing Insights #
- Adjust Content Strategy: Use insights from the analytics to inform future Hub creation, focusing on themes and items that resonate with your audience.
- Refine Reward Distribution: Analyze the reward outcomes to ensure fair and enticing distribution that motivates continued participation.
- Enhance User Experience: Identify any trends in user behavior that can help improve the layout, presentation, and functionality of future Hubs.
Reporting #
For in-depth analysis, Trendhub provides downloadable reports that include all metrics in a comprehensive format. These can be used for presentations or further statistical analysis.
- To download a report, click the ‘Download Report’ button in the analytics view.
- Choose the format that suits your needs: PDF for presentations or CSV for data analysis.